Key Takeaways
- GehGeh, a Nigerian influencer, attended a traditional wedding ceremony, sparking controversy online.
- His participation in the ceremony contradicts his relationship advice, leading to accusations of hypocrisy.
- GehGeh has responded to criticism, stating he never advised against marriage and emphasizing the importance of understanding social media.
Content creator Emmanuel Obruste, popularly known as GehGeh, has found himself at the center of a heated debate after attending what appeared to be a traditional wedding ceremony. The self-styled relationship and finance influencer shared clips from the ceremony on his X page, showcasing himself and a lady dressed in matching burgundy traditional outfits.
GehGeh's attire, a flowing agbada accessorised with black bead necklaces, and the lady's participation in traditional first-feeding rites, were some of the moments captured in the videos. An invitation card featured in one of the videos was dated July 26, with the ceremony scheduled to begin at 11 a.m., and identified the couple as Mary and Prosper. GehGeh captioned one of the videos, saying: “So I no fit represent my brother wey dey abroad?”
Backlash and Criticism
The videos quickly went viral, triggering mixed reactions online, with many followers and fellow content creators accusing GehGeh of hypocrisy. Critics argued that his participation in the ceremony contradicted the relationship advice he has built his online brand around, particularly his views directed at men and women.
In response to the backlash, GehGeh insisted he had never advised people against getting married. He urged social media users to better understand how online content works, stating: “I never for once told y’all not to get married. Did I? If yes, show me a video of me telling you not to marry.” GehGeh further emphasized the importance of understanding social media, saying: “Nigerians really don’t understand how social media works. If you know how to use it properly, you will never lack.”
The controversy surrounding GehGeh's attendance at the wedding ceremony has sparked a larger conversation about the responsibility of influencers and the potential consequences of their actions. As the debate continues, it remains to be seen how GehGeh's brand will be affected by this backlash.
Why This Matters
This incident highlights the importance of authenticity and accountability in the social media sphere, particularly for influencers who have built their brands around specific ideologies or advice. It also underscores the need for social media users to critically evaluate the content they consume and consider the potential motivations and implications behind it.